“Wireless display market is expected to show promising growth during the forecast period” says Visiongain report
18 July 2019
Visiongain has launched a new report Wireless Display Market Report 2019-2029: Forecasts by Offering (Hardware and Software & Service), by Application (Consumer, Commercial), by Technology (Airplay, Miracast, Google Cast) PLUS Profiles of Leading Companies and Regional and Leading National Market Analysis.
The global wireless display market is expected to show promising growth over the forecast period. The market is collectively driven by availability of increasing OTT-based content, better cost saving benefits in comparison to wired connecting devices, and ease of set up. Increasing adoption, rising disposable income, availability at low costs, and growing popularity of technologically advanced and modern consumer electronics are expected to further propel the market growth.
Wireless display facilitates better content viewing through transmission of media from one compatible display device to usually a larger compatible display without the use of any wires. This technology enables display of higher resolution content and reduces the time wasted setting up meetings. Numerous organizations worldwide use wireless display devices for effective communication and collaboration with the stakeholders such as customers, clients, investors and employees. In addition, wireless displays are extensively used to manage workforce across organizational levels and train employees using interactive techniques. There is an increase in deployment of innovative technology using wireless display due to the wide use of consumer products such as smartphones, smart TVs, and tablets. Furthermore, introduction of streaming solutions such as software suites, adaptors has transformed the means of communication, learning, and entertainment.
Some of the key companies operating in the wireless display market include Google LLC; Apple Inc.; Roku, Inc.; Marvell Semiconductor Group Ltd.; Intel Corporation; and MediaTek Inc. The market is highly competitive due to the presence of a large number of local companies across the globe. These companies are adopting various strategies such as target marketing, mergers and partnerships for product innovation, launch of new products, and substantial investment in emerging regions among others to gain a competitive advantage in the market. The increasing preference for visual promotional and advertising strategies in commercial places is also expected to drive the wireless display market.
Notes for Editors
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