07 May 2021
Visiongain has published a new report on Augmented Reality (AR) Headsets Market Report to 2031: Forecasts by type (Standalone Headsets, Tethered, Smartphone-enabled Headsets), by application (Commercial, Personal). PLUS Profiles of Leading Augmented Reality Headsets Companies and Regional and Leading National Market Analysis. PLUS COVID-19 Recovery Scenarios.
Augmented reality headsets market was valued at US$ xx billion in 2020 and is projected to reach at a market value of US$ xx billion by 2031. Augmented Reality (AR) headsets is a head-worn apparatus which provides a simulated visual environment and allows viewers to see images onto the real environment. In addition, AR headsets offers videos, animation, virtual images, & informational content to users & enables virtual elements to the real world through the glasses.
Increased adoption of real-life 3D immersive venture and growing awareness towards augmented technology are becoming major driving factors to the market growth. On the contrary, increased adoption of real-life 3D immersive venture and growing awareness towards augmented technologies are some of the major factors expected to create an immense opportunities to the market in the upcoming years.
COVID-19 Impact on Augmented Reality Headsets Market
During this time when the COVID-19 pandemic has hampered several industries, the growth for technologies is still remaining the same & is expected to prosper in the coming years. In order to curb the spread of virus, consumers & government regulatory have largely switched towards technology and are focusing towards hands-free, interactive technology having remote capabilities. Therefore, the demand for augmented reality headsets is expected to gain momentum primarily in entertainment & education industry.
Increased adoption of real-life 3D immersive venture
In order to get real-time 3D experiences, several industries such as healthcare, retail, entertainment, and education are largely adopting augmented reality headsets for their business operations. Therefore, the increased adoption of real-time 3D ventures is propelling the market growth.
Growing awareness towards augmented technology
Awareness towards analytics tools, improved graphics, and real-time solutions provided by augmented reality headsets across several end use sectors are continuing to rise in the market. These factor, as a result is accelerating the growth of augmented reality headsets market.
Surge in funding & investments by large technological organizations
With technologies providing smooth & advance solutions for business operations, numerous organizations & enterprises are investing & funding in augmented reality technologies which is expected to grow in the market. As a result, investment in technologies by key players are becoming major opportunistic factors to the augmented reality headsets market.
Rapid adoption towards facilitating marketing & advertising and training business operations
Augmented reality helps in advancing & streamlining the marketing & advertising processes by enhancing video and audio quality. Moreover, companies are training their existing teams to operate efficiently with augmented reality technologies. Therefore, these factors together are expected to create an immense opportunities to the augmented reality headsets market in the upcoming years.
Some of the companies profiled in the report include Apple, Inc., Google, Microsoft, Niantic, Inc., Magic Leap, Inc., Nintendo Co. Ltd., Qualcomm, Seiko Epson Corporation, Meta Company, and Sony.
In September 2020, Niantic, Inc., which is an American software development company has demonstrated a deal with Qualcomm and spotlighting the potentially game-changing appeal of the Snapdragon XR2 chipset. In addition, this deal will enable OEMs to offer complete 5G-ready mixed reality headsets.
In February 2019, Spatial, which is a 3D and AR/VR service providers has executed collaboration with Microsoft HoloLens. In addition, this collaboration aimed at improving hand tracking, eye tracking, and interactive communication using the HoloLens.
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