Visiongain has published a new report on Digital Map Market Report to 2031: Forecasts By Component (Solutions {Mapping Data, GPS-Enabled Services, Web Mapping}, Services {Consulting, Deployment & Integration, Support Services}), By Mapping Type (Outdoor, Indoor), By Technology (GIS, LiDAR, Aerial Photography, Others), By Application (Real-Time Location Data Management, Routing and Navigation, Geocoding and positioning, Asset Tracking, Others), By Industry Vertical (Government and Homeland Security, Travel, Transportation and Logistics, Construction, Automotive, Energy and Utilities, Others). PLUS, Profiles of Digital Map Companies and Regional and Leading National Market Analysis. PLUS COVID-19 Recovery Scenarios.

Global digital map market was valued at US$ XX billion in 2019 and is projected to reach a market value of US$ XX billion by 2031.

Digital map is an electronic map which operates based on combination of graphic elements which are assigned to the maps in the form of electronic information. Increasing adoption of digital maps in the automotive industry, adoption of mobile computing devices for navigation and adoption of 3d platforms and advanced technologies in digital maps are the factors driving the growth of the digital map market. The market seeks growth opportunities from the Growing demand for data real-time mapping and integration of cloud and big data in digital mapping solutions. However, data security & privacy concerns and lack of skilled professionals are the factors hampering the market growth during the forecast period.

COVID-19 Impact on Digital Map Market
The COVID-19 outbreak has a significant impact on the businesses and the lives of people. The lockdown has resulted in disruption across the supply chain and business continuity resulting in the economic downturn. The COVID-19 is expected to have a significant impact on the digital maps market. GIS technology used in digital maps is used to track the spread of the virus and monitor the available facilities. With the use of GIS-enabled Augmented Reality (AR), to assess the epidemic zones and infection hotspots using 2D/3D maps. The geotag technology also help allows mapping of the virus to identify the source of infection, capture demographics data, such as the elderly and those with a chronic health condition to monitor risk groups and susceptible regions, and to monitor people who are under quarantine.

Moreover, GIS technology has also helped in strengthening business continuity during the pandemic. The technology provides the mapping of the organization’s facilities and resources to monitor for effective decision making. Also, it helps in mapping the employees and available enterprise assets using their home location for enhanced asset management and to ensure business continuity. Thus, the spread of coronavirus has boosted the demand for digital maps significantly, thereby driving the market growth.

Market Drivers

Increasing Adoption of Digital Maps in the Automotive Industry
The increase in advancements and adoption of connected cars and developments in autonomous vehicles is driving the growth of digital maps market. Digital mapping applications are used in self-driving cars for navigation and control purpose. The HD mapping technology allows a driverless cars to confine itself with high precision and to map the exact location with respect to the surrounding environment. Thus, the rapid developments and demand for autonomous vehicles is driving the growth of digital maps market.

Adoption of 3D Platforms and Advanced Technologies in Digital Maps
Digital maps are being continually advancing. The 3D platforms use high-quality geographic data to create 3D visualizations, run simulations, and develop dynamic location-based experiences and games to offer an enhanced user experience. The 3D platforms also help in designing custom maps which changes in real-time, render data quickly at a high-frame-rate, and smoothly deliver interactive content. Moreover, advanced technologies such as LiDAR & orthophotography are also used in digital maps for increasing the accuracy of the digital mapping platforms. Thus, the rising adoption of 3D platforms and advanced technology in digital maps is driving the demand for digital maps.

Market Opportunities

Growing Demand for Data Real-Time Mapping
Cloud technology is witnessing a significant demand among SMEs. The cloud platform offers features such as scalability, reliability, and accessibility, among others which proves beneficial for SMEs to achieve cost-effective operations. Cloud-based apps are based on a subscription model in which the customer is only charged according to the usage of services, thereby offering cost efficiency. Moreover, scalability, flexibility, accessibility, and automated update features allow SMEs to improve operational efficiency and boost business performance.

Integration of Cloud and Big Data in Digital Mapping Solutions
Integration of cloud technology to digital mapping solutions offers cost-effective features. The massive geospatial information obtained through GPS, GIS, and remote sensing technologies can be easily managed owing to the scalability provided by cloud. Big data is also one of the crucial technologies for digital maps. The GIS mapping companies use predictive modelling for helping them in planning the operations. Moreover, it helps in controlling and managing the disaster response plans to analyze potential threats.

Competitive Landscape
The digital map market is highly competitive. The key market players are focused on developing the research & development capabilities and emphasize partnership & collaboration strategies for developing innovative features to the digital map. The key players focus on obtaining a competitive position in the market by offering advanced features to the digital map. Some of the companies profiled in the report include Google, ESRI, TomTom International BV, Here Technology, Digital Map Products, Apple Inc., Microsoft Corporation, ARC Aerial Imaging Limited, MapQuest, and Nearmap.

July 2020, Esri partnered with Facebook to release new OpenStreetMap (OSM)-ready datasets for use in building the map. Esri’s ArcGIS Hub and ArcGIS Online include the datasets from the Esri user community that are OSM tagged, compatibility licensed, and is ready for use. Facebook’s Map With AI, an artificial intelligence (AI)-powered set of services and tools, will offer new versions of its RapiD editor and the JOSM plug-in.

February 2019, TomTom International BV expands its strategic partnership with Microsoft Corporation. The partnership aimed at delivering TomTom’s maps and traffic data into a multitude of mapping scenarios across the Microsoft’s cloud services. Also, the partnership also helped TomTom to be a leading location data provider for Microsoft Azure and Bing Maps.

Notes for Editors
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