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Ad funded mobile content: Forecasts and Analysis 2008
Mobile content is evolving. What was previously expensive and difficult to obtain is now becoming accessible to a large section of the mobile audience. Mobile content has been driven to the mobile audience in a cheaper and more accessible form through sponsorship of mobile advertising.
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Mobile Film Content Forecasts & Analysis 2008-2013
The film industry is hugely profitable. "Titanic," the highest grossing film to date grossed $1.8 billion in cinemas, just an indication of the huge amount of money involved in the industry. Mobile companies of all description are taking notice of the revenue generation potential possibilities that movies on mobile can bring them.
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Mobile Football Content 2008-2013: Strategies and tactics for engaging supporters through mobile content
With the UEFA Euro 2008 tournament now upon us, is this really the time for football to shine as the premium source of mobile content? Football is a huge business, followed by billions of people around the world. The FIFA World Cup 2006 was watched by a cumulative audience of 5.9 billion viewers in 200 different countries.
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