telecoms

YOU MIGHT BE INTERESTED IN

Quad-Play and Service bundling strategy 2007-2012
These are just some of the questions this in-depth report will help you answer. Customers and service providers are actively reaping the benefits of bundled services. However, some companies are reporting customer losses across the quad-play structure - why? Though quad play is relatively new and an unproven service, many companies are only just starting to look to explore it.
...more details
Quadruple play and service bundling strategies: 2006-2011
Service providers are increasingly looking at bundling as a means of reducing churn and increasing revenue. They hope to build on their success with two-play by deploying triple and quadruple play packages...
...more details
Fixed-Mobile Convergence Market Analysis 2008
The GSM Association is to test out a carrier ENUM service, which the trade body says will make it easier to send IMs, MMS, emails, videos and any other IP content between mobiles and fixed line phones, as well as mobile-to-mobile transmissions. The pilot will start in 2008, with the aim of going live with a full commercial service later on this year.
...more details

CONFERENCE

...see all

Triple Play and the move to Quadplay 2008

Analysing the impact of bundling media and communication - Can it reduce cost and lower churn?

29th - 30th October 2008, BSG Conference Centre, 226-236 City Road, London, EC1V 2TT, United Kingdom

Download brochure Products

Background Info
Day 1
Day 2
Partners
Past Papers

Associate Sponsor

Media Partner

Background Info

The telecom and entertainment markets are becoming increasingly competitive as the number of service providers increases. The switch to an IP based infrastructure and the convergence of fixed-voice, mobile, data, and video makes it harder for consumers to distinguish between service providers on the basis of their core industry. It does not matter if their mobile service provider is also providing their Internet access or any other type of services. The emergence of companies that provide multiple services based on triple and quadruple play models is forcing consumers to re-evaluate their expectations with regards to the benefits and services that they receive from their providers. Visiongain’s Quadplay conference will help operators determine a convergence strategy to implement now that will be the foundations for long term success and profitability in the rapidly evolving converged market.

This event will gather representatives of the wireless industry, application providers, manufacturers, content providers and operators to discuss these questions and view future
prospects of quadplay.

Reasons to register today:
• Understand and meet the convergent requirements of consumers
• Evaluate new business models to drive take up of innovative converged propositions
• Develop your partnership strategy to drive innovative multiplay propositions
• How could operators structure their strategies to gain revenue in today’s converged market?
• Examine the potential of femtocells to deliver advanced converged services in the home environment
• Monetise opportunities presented by media and communication convergence

Key Speakers:
• Orange
• BBC
• Telecom Italia
• Teliasonera
• Swisscom
• Fraunhofer FOKUS
• Optimobile
• Future text
• Memery Crystal

Day 1

09:00 Registration and refreshments

09:30 Chair’s opening remarks

Ajit Joakar
CEO
Futuretext

CHALLENGES & UPCOMING OPPORTUNITIES

09:40 Evolution of the telecoms and entertainment markets
• Identify the significance of the Quadplay model in the current business world landscape
• Find out more on quad play’s key drivers of success
• How will it evolve in future market? Impact of VOIP and Wi-Fi telephony services
• An analysis on the emergence of companies that provide multiple services based on triple and quadruple play models

Ashley Christie
Head of Mobile
CC Media Live

10:20 Triple Play and the move to Quad Play
• Standardized environments for Next Generation IPTV services
• Ongoing IPTV standardization activities - ETSI TISPAN, Open IPTV Forum, ITU-T IPTV GSI, DVB
• IPTV over Next Generation Networks & IMS
• Telco walled garden vs. Portal walled gardens
• Services, Signaling & User Experience
• A Real World test bed for IMS based IPTV

Oliver Friedrich
Senior research engineer
Fraunhofer FOKUS

11:00 Morning refreshments & discussion

11:20 Remote use cases in Home Safety application
• Web based home safety service
• An analysis on the different user interfaces
• What are the 3rd party options?

Päivi helanto
Development Manager
Teliasonera

12:00 Acquiring Rights for Quadplay
• What are the unique challenges
• The latest on Viacom v YouTube and other legal actions by content owners
• What are the strategies for making it work for your company

David Hansel
Partner
Memery Crystal

12:40 Networking luncheon

14:00 Panel discussion: Who are the main players in the bundled service market and what are they doing?
• Can TV and media options replace the falling costs of mobile and fixed line?
• How quickly will take-up of these new and emerging services grow given the risks that may have to be faced?
• Can you afford to take these risks in order to achieve a quad play service?
• Will you be left behind if you do not?

Panellists:
Ajit Joakar
CEO
Futuretext

BUSINESS MODELS

14:40 Developing converged TV offerings
• Exploiting future services and delivery of IP technologies
• Implementing converged services to increase ROI
• Case study: launching new channels in 2008

Jakub Brzeczkowski
Director TV/VOD
Orange

15:20 Afternoon refreshments

15:40 Panel discussion: The Importance of pricing
• Identify the issues that mobile operators need to be aware of
• Will the pricing of quadplay packages be a key factor in deciding how successful sales would be?
• Making terms and conditions clearer

Panellists:
Ajit Joakar, CEO, Futuretext
Oliver Friedrich, Senior research engineer, Fraunhofer FOKUS
Michelle Hinde-Smith, Associate, Memery Crystal

16:20 A public service broadcaster in the on demand digital world

Simon Broad
Head of Service Development
BBC

17:00 Chairperson’s closing remarks

17:10 Networking Drinks
Take your discussions further and build new relationships in a relaxed and informal setting.

Day 2

09:00 Registration and refreshments

09:30 Chair’s opening remarks

Ajit Joakar
CEO
Futuretext

MARKET KNOWLEDGE

09:40 IPTV global market analysis and forecasts
• Is IPTV the key to effective bundling?
• Key market drivers for IPTV
• Is the choice of content expanding?
• Does high definition broadcasting create demand for IPTV services?
• Analysis of the IPTV market and technical challenges

Marcus Liassides
CEO
Inuk Networks

10:20 – The impact of femtocells in delivering voice, internet and TV services in the home.
• The role of femtocells in mobile networks
• Evolving the customer proposition from coverage to femtozone services
• Integrating 3G handsets into the home network

Chris Cox, Director of Marketing Programmes, ip.access

11:00 Morning refreshments & discussion

TECHNICAL IMPACT & USER EXPERIENCE ISSUES

11:20 Strategies for migrating from a legacy multiplay systems environment to a one that supports fully converged Quadplay offerings
• Understanding the difference between a multiplay and a fully converged environment
• Developing a transition plan for the migration from legacy systems
• Assessing the requirements and the available solutions for converged offerings
• Previous experience from different markets around the world

Abraham Joseph
CEO, Device Management Forum Limited
Managing Partner, Inteligentis

12:00 Panel discussion: Analysing the term convergence to promote better relationships cross industry
• Recognising the different aspects of convergence
• Discussing whether convergence is high on the business agenda
• Understanding the modern world of communication and the rise of consumer choice and control
• Examining the separation between infrastructure and services

Moderator:
Mitch Lewis, Senior Vice President, Dilithium Networks.
Panellists:
Ajit Joakar, CEO, Futuretext
Milanese Italo, Senior project leader, Telecom Italia

12:40 Networking luncheon

14:00 Case study: Telecom Italia experience about IPTV and Mobile TV within its Quadruple Play offer
• Italian TV market
• Digital TV and the Multiple Play for Telecom Italia
• Mobile TV in Telecom Italia
• IPTV and mobile TV: some remarks about the future

Milanese Italo
Senior project leader
Telecom Italia

14:40 Case study - Optimobile is a leading provider of FMC solutions, adressing 3G/WiFi mobiles and seemless VCC services
• IMS VCC solutions
• Different market players, incumbents, corprorate, Triple/Quadruple-play, MVNO, broadband, pure VoIP operators
• Currently available terminals now and future, platforms, performance
• Does a particular company tend to embrace a particular approach?

Pekka Hedqvist
CTO, Co-founder
OptiMobile

15:20 Afternoon refreshments

15:40 How can service providers improve profitability using new converged services?
• Market and end-user requirements that force broadband providers to move into new services
• How convergence can help service providers develop new markets
• Challenges that converged services present to broadband providers
• Convergence strategies available to traditional service providers
• How is this a tremendous global opportunity?

Representative
Swisscom

16:20 Panel Discussion – SWOT analysis
• Strength, Weakness, Opportunities & Threats of the Quadplay business model

Panellists:
Ajit Joakar, CEO, Futuretext
David Hansel, Partner, Memery Crystal
Oliver Friedrich, Senior research engineer, Fraunhofer FOKUS

17:00 Chairperson’s closing remarks and end of conference

Partners

Associate sponsor:

Dilithium
Dilithium is the global leader in converged video solutions for mobile and broadband networks. Dilithium pioneered 3G video communications and our end-to-end solutions are deployed in 50 countries in networks comprising more than 800 million subscribers. Dilithium’s innovations facilitate interactive video services and enable Communications for a Borderless World®. For more information, visit: www.dilithiumnetworks.com

Media Partners:

MobileIN.com strives to help educate and inform industry professionals through focusing on a balance of wireless and mobile technology and applications as well as regulatory and business issues. MobileIN.com is dedicated to professionals engaged in the wireless and mobile network profession, including product and service providers, infrastructure and software developers, consultants and analysis, and the investment community. For further information please visit: www.MobileIN.com

If you would like information on the range of sponsorship or exhibition possibilities for this conference, please contact:

Sandra Siziba: +44 (0)20 75499943
Henry James: +44 (0)20 75499942

Past Papers

Past papers are free to delegates. If you are unable to attend the event, Past Papers are published two weeks after the event and are available to purchase.

Buy Now